“The Kempinski Palace Engelberg is a new 5-star hotel located in the heart of Engelberg, a village with a rich past dating back to 1120 and a unique character.

● History: Engelberg is not just a modern resort; it’s also steeped in history, not least thanks to its Benedictine monastery. The monastery played a central role in the village’s development and is still an integral part of its identity.

● Central location in Switzerland: Engelberg is centrally located in Switzerland, making it an easily accessible destination from many parts of the country. This position enhances its appeal to both national and international travelers.

● Multitude of sporting activities: As one of Central Switzerland’s leading summer and winter destinations, Engelberg offers a wide variety of sporting activities.

• Summer: hiking, mountain biking, fishing, climbing and exploring the Alpine landscape.
• Winter: Skiing (including off-piste), snowboarding, cross-country skiing and other snow sports.

● Authentic Benedictine village: Engelberg retains the authenticity of a traditional Benedictine village, with a monastery that is still active. This cultural and historical aspect adds valuable depth to the experience offered by the Kempinski Palace Engelberg. The hotel offers a wide range of activities, with a well-developed lifestyle and MICE offering.”

“While service and hospitality practices vary by market, the fundamental principles remain the same: to make our customers feel welcomed, relaxed and exceptionally well cared for. We aim to offer a quality experience, harmoniously blending our brand DNA with local authenticity. Engelberg’s proximity to Zurich airport is a major advantage, making it the closest ski resort to a major air hub. In collaboration with local players, we are working to strategically position Engelberg in key outbound markets such as the USA, the Gulf States, the UK, South-East Asia, as well as the Swiss domestic market (German and French-speaking Switzerland).”

“On a large scale, brand consolidation remains a strong trend, with major groups continuing to acquire new brands, as was recently the case for Ruby and Mama Shelter. At the same time, luxury brands are increasingly investing in private residences and ultra-luxury properties. After Airbnb’s initial disruption, luxury operators are now entering the short-term rental market in their turn. In terms of customer experience, we’re seeing trends such as hyper-individualization, the rise of public spaces and casual dining, a warmer, more domestic atmosphere, the valuing of craftsmanship, as well as a growing emphasis on practicality and time-saving.”

“We are currently using Google Gemini within the Group, but with a cautious approach. There are still several legal issues to be clarified. I expect these to be resolved within 12 to 18 months, paving the way for wider adoption. Our teams are enthusiastic about the idea, having already become accustomed to working with ChatGPT, and I expect a smooth transition.”

“Young graduates need to be prepared to start with operational roles. It’s crucial to understand the industry on the ground before moving on to strategic roles. A relevant strategic vision is based on solid practical experience. I also recommend choosing an employer who truly values talent development: this means ambitious training programs and a dynamic internal culture, with mobility and promotions between establishments. That’s what attracted me to Kempinski and what keeps me there today.”

“Having lived and worked in nine countries on several continents has taught me that success rests above all on trust, enthusiasm, empathy and the quality of human relationships.”

“Having lived and worked in nine countries on several continents has taught me that success rests above all on trust, enthusiasm, empathy and the quality of human relationships. Combined with perseverance – or “resilience”, these elements are essential for overcoming challenges. Finally, it’s essential to remain curious and innovative. We must never become complacent, but always seek to improve.”

“I was attracted by the idea of working in an international environment and being in constant contact with people. I wasn’t sure at first whether I’d make a career out of it, but I soon got carried away by the adrenalin and energy of this exciting profession.”

“For me, the Group’s core values are not just words: they embody real principles. The entrepreneurial spirit, where every idea counts; tradition, with the celebration of important moments for our customers and our teams; a European approach to luxury, rooted in history; sincerity and candor, which correspond to me as a Scandinavian; and, above all, the human factor, with a strong commitment to professional and personal development. These values speak to me deeply, and I’ve been lucky enough to work with Kempinski managers who fully embody them.”

“Seeing people grow, develop, succeed and enjoy their work is extremely gratifying. There’s nothing more satisfying than seeing someone you’ve given a chance to shine and exceed all expectations. That’s what passing on is all about, and seeing others reach their full potential.”

“Today, my favorite part is probably the first and last rounds I make in the hotel. I love greeting customers, chatting with them, hearing their feedback, their projects, their impressions. And of course, interacting with the teams: these quick but precious exchanges, where I can offer support and answer questions, whether professional or personal. This direct contact is without doubt what I prefer.”

“Professionally, I wouldn’t change much. But I’d probably tell myself to be more patient, relax a bit more, and not just focus on work. On a personal level, I’d definitely encourage myself to be more physically active and take up sport regularly. These days, it’s a real challenge to fit exercise into a busy schedule. It’s often said that those who join the ‘5am club’ are more successful, both personally and professionally.”

We warmly invite our readers to discover the exceptional experiences offered by the Kempinski Palace Engelberg. To find out more and book your stay, visit their website.

“I was attracted by the idea of working in an international environment and being in constant contact with people. I wasn’t sure at first whether I’d make a career out of it, but I soon got carried away by the adrenalin and energy of this exciting profession.”

“For me, the Group’s core values are not just words: they embody real principles. The entrepreneurial spirit, where every idea counts; tradition, with the celebration of important moments for our customers and our teams; a European approach to luxury, rooted in history; sincerity and candor, which correspond to me as a Scandinavian; and, above all, the human factor, with a strong commitment to professional and personal development. These values speak to me deeply, and I’ve been lucky enough to work with Kempinski managers who fully embody them.”

“Seeing people grow, develop, succeed and enjoy their work is extremely gratifying. There’s nothing more satisfying than seeing someone you’ve given a chance to shine and exceed all expectations. That’s what passing on is all about, and seeing others reach their full potential.”

With gratitude and admiration, we warmly thank Reto Gurtner for this rich and inspiring conversation. Through his bold vision, his commitment to sustainability, and his ability to reinvent the tourism experience, he reminds us that the hospitality of tomorrow is being built today with courage, creativity, and conviction.

We encourage our entire community to learn more about LAAX, its unique ecosystem, and its sustainable initiatives by visiting the official website: www.laax.com

“I was attracted by the idea of working in an international environment and being in constant contact with people. I wasn’t sure at first whether I’d make a career out of it, but I soon got carried away by the adrenalin and energy of this exciting profession.”

“For me, the Group’s core values are not just words: they embody real principles. The entrepreneurial spirit, where every idea counts; tradition, with the celebration of important moments for our customers and our teams; a European approach to luxury, rooted in history; sincerity and candor, which correspond to me as a Scandinavian; and, above all, the human factor, with a strong commitment to professional and personal development. These values speak to me deeply, and I’ve been lucky enough to work with Kempinski managers who fully embody them.”

“Seeing people grow, develop, succeed and enjoy their work is extremely gratifying. There’s nothing more satisfying than seeing someone you’ve given a chance to shine and exceed all expectations. That’s what passing on is all about, and seeing others reach their full potential.”

With gratitude and admiration, we warmly thank Reto Gurtner for this rich and inspiring conversation. Through his bold vision, his commitment to sustainability, and his ability to reinvent the tourism experience, he reminds us that the hospitality of tomorrow is being built today with courage, creativity, and conviction.

We encourage our entire community to learn more about LAAX, its unique ecosystem, and its sustainable initiatives by visiting the official website: www.laax.com